For those of you that are familiar with our product line, you’ve probably noticed more than just a new web site this past week.  We’ve changed the name of our two most popular products.  The StudioPlus app is now called the StudioPlus Spectra Series, or Spectra for short.  Also, the MyStudioPlus.com e-com site is now called InSpiredByYou.com.

Some of you have been asking, “Why the name change?”  Well, here at StudioPlus, we’re never satisfied with the status quo.  The StudioPlus product has been a leading studio management software in our industry for over 14 years.  In 2012, we’ve implemented some pretty cool new features and gave the product a great new look.  We thought it was also fitting to give the product a great new name.  Also, by calling the product Spectra, it creates more distinction between the product name and the company name, which is still StudioPlus.

The current MyStudioPlus.com online gallery and e-com site has also received some major new enhancements this year and also received an entire new look.  The new name for MyStudioPlus.com is InSpiredByYou.com or InSpired for short.  Since InSpired is a website that your customers use to access their photos, albums, videos, contracts and other information, what better domain name to use than InSpiredByYou? The clients that you serve are the true inspiration for all the great creative work that you do.

We know that the new product names may take a little getting used to.  Forgive us, if even we slip up now and then and refer to a product by its old name.  My upcoming blog entries will dive deeper into these new product versions and give greater insight in their new features.  In the meantime, feel free to read more on What’s New in Spectra 2012 and What’s New in InSpiredByYou.com.  Also, check out some of our new videos here.