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Thank you for purchasing Spectra (or subscribing to myStratus). You will find the software is a user-friendly, powerful tool designed to increase efficiency and profitability for today’s studios.
» Running a photography studio demands creativity, artistry and the flair for the dramatic.
» Running a SUCCESSFUL photography studio requires sophisticated business skills and management savvy.
» Spectra/myStratus supply the management tools; you supply the creativity.
Spectra/myStratus is the answer to the difficult issues you face during day-to-day studio management. Use the software to resolve inefficiencies in scheduling and production for you and your employees. Spectra/myStratus will help you provide extraordinary customer service and increase cash flow by upgrading your invoicing process. The software helps you to know your customer and shows you how to enhance profitability based on your customer’s potential photography needs. You will soon discover that Spectra/myStratus is the answer to maximizing your time and getting the most out of your studio and your employees.
Even though the software is very user-friendly and easy to use, you need to ease into the operation of any new software. Use the Getting Started Guide to become familiar with the basics and start receiving the benefits of the program right away.
Throughout this guide, you will see items that contain the following graphics: